NBA: Strengthening Ties between the US and China through Basketball
This talk is part of the Greenberg Distinguished Colloquium.
Time and Location
Friday, May 17
Registration: 6:30-7:00 pm
Talk and Q&A: 7:00-8:30 pm
Yale Center Beijing
8 Jianguomenwai Avenue, 36th Floor, Tower B, IFC Building (Yong’anli Station, Exit C)
Registration and Fees
Free for students and teachers; RMB 60 for Yale alumni; RMB 80 for others.
*Students and teachers who have purchased tickets will receive refunds with Student ID or Teacher ID on site.
Walk-ins are not accepted.
Refreshments will be provided.
The language of the event will be English.
The NBA Playoffs have started, and fans around the world are eagerly watching to see who will win this year’s championship. Will the Warriors be able to repeat as champions? Who will emerge as the new contender in the East? Will a new superstar rise to the occasion and lead his young team to the championship? Who are you rooting for?
Basketball is one of the most popular sports in the world, with a cultural impact reaching far beyond just the basketball court. The NBA has been in China for nearly 40 years, with over 300 million fans in China, more than the total population of the US. Last year, Yale alum Derek Chang ’89 was appointed as CEO of NBA China, overseeing the league’s basketball and business development in China.
On May 17, he will visit Yale Center Beijing to share about the role sports has played in his life and career, as well as how the success of the NBA in China has strengthened ties between China and the U. S.
Derek CHANG '89
Chief Executive Officer & NBA China
As CEO of NBA China, Derek Chang oversees all of the league’s basketball and business development in China, including television, digital media, media licensing, marketing partnerships, social responsibility and events including NBA China Games, and extensive fan engagement and community enrichment activities.
With decades of experience in media industry, Chang spearheads the NBA’s effort to expand its presence in China as the preeminent sports league in the country, capitalizing on the NBA’s groundbreaking collaboration with Tencent and a strong lineup of digital media partners including Alibaba, ByteDance, China Mobile Migu and Weibo. The NBA is also focused on basketball and youth development, working with the Chinese Ministry of Education to grow the game throughout the country.
Chang has more than 20 years of extensive experience leading and managing global media brands. Before joining the NBA, Chang was the Head of International Lifestyle Channels at Scripps Networks Interactive and the Executive Vice President of Content Strategy and Development at DIRECTV. He has also held senior executive positions with Charter Communications, the YES Network and TCI Communications.
Chang holds a BA in history from Yale University and an MBA from Stanford University. He was named one of Cablefax Magazine’s “Top 100 Executives in Cable” and one of the “50 Most Influential People in Sports Business” by Sports Business Journal.
Carol Li Rafferty '00
Managing Director & Yale Center Beijing
Carol Li Rafferty is the Managing Director of Yale Center Beijing. She graduated cum laude from Yale University, with dual B.A. degrees in Economics and International Studies. She received her J.D. degree from Stanford Law School. She is also a China Fellow of the Aspen Institute. In 2016, the World Economic Forum (WEF) selected Carol as a Young Global Leader (YGL), and she currently serves as a member of the YGL Advisory Group, the YGL’s global advisory board.
Greenberg Distinguished Colloquium
Thanks to the generosity of Mr. Maurice R. Greenberg, Chairman and CEO of C.V. Starr & Co. Inc. the Yale Center Beijing is pleased to host the Greenberg Distinguished Colloquium, which will convene thought leaders from all sectors who, in the spirit of Mr. Greenberg, play pivotal roles in building bridges among China, the U.S., and the rest of the world.
Mr. Greenberg has been a member of Yale Center Beijing’s Executive Council and retired as the Chairman and CEO of American International Group (AIG). In 2018, he was awarded the China Reform Friendship Medal.